When You Learn More, You Will Earn More.
This landing web page allows your customers to access web pages that speak directly to them. It is a great tool for integrating offline, online and email messages to increase the effectiveness of your direct marketing+mail campaigns.
Include a call-to-action.
Create a sense of urgency or immediacy—give them a reason to buy or act now! Force the action, response, or buy to occur now, rather than later or not at all.
“Use proper design elements. The design of the page can influence the reader’s feeling of the offer’s urgency.”
“Learn by reading, Learn by doing.”
Do not request too much information. Put yourself in the reader’s shoes—there is nothing more off-putting than a request for excessive personal information.
You can have fun with direct marketing in the traditional and digital worlds—combine tricks and tactics, work with benefits, and motivate your readers to consider something new.
Landing pages are quite the accomplice to direct marketing communication channels.
Direct marketing can make a buying experience more pleasant for the customer and measure the effectiveness of different ads, copy or design with a landing page.
Think direct marketing+mail =
ABT – Always Be Trying or it is Always Be Testing.
Either one will work for you, so give ABT a try.
Give the reader a little incentive, or an offer of value. Do not get greedy, just go for one goal and you will capture more later.
Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.
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Thanks again for reading. Questions? Mdoc@direct2customers.com or 800-251-3608