LEARN by READING, LEARN by DOING, and BUILD CREATIVE IDEAS
A weekly newsletter on life as a solution provider in marketing and sales for your small to medium-sized company.
Never stop learning more about your marketplace
Market research companies did not come cheap for many businesses. Some small or medium-sized businesses knew how to start their research, but usually within months, the program was AWOL.
In our Direct Marketing Success newsletter, Vol 19, No. 38, our lead article is “How to do your own market research!” for a small or medium-sized business is how to learn more about your marketplace. Who is buying your products and services? What are some of their characteristics? Buying habits?
No matter what you think or know about your customers, there is always something you don’t know, but need to know.
But, before you leave this broadcast, possibly with the idea that market research is a waste of time and money, check out these easy how-to-do *four steps in the article, “How to do your own market research!” Even if you’re not interested about market research, you’ll find a lot of ideas in this article, such as how to collect more customer data and additional customer information.
There is another bonus
In addition, there is another bonus. When you request this issue of Direct Marketing Success today, you’ll also get three additional articles in this newsletter.
1. How to Break A Few Rules in Your Direct Marketing Copy,
2. If You are looking for A Better Way to Keep Your Data Clean and,
3. The Layout of Creative Marketing Begins with…
Every article I write is based on personal experience with a variety of companies. Click for your free issue today.*
If you don’t already know, I am offering a variety of content, company evaluations, solutions in marketing and sales, and our own E-book, Custom-Made Marketing at a special price. Our marketing and sales community is Direct-2-Customers. Join our community, within 7 days from the date of this post, and I will answer any questions you have about your company marketing and/or sales, as part of my thank you for joining.
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Thanks again for reading. Questions?
Mdoc@direct2customers.com or 800-251-3608